Products

Instagram 推出 Effect Builder,用 AI 提示词生成 Stories 自定义滤镜

Instagram’s Effect Builder makes new filters from AI prompts

Why we picked it

刷 Instagram 的朋友可以试试,写一句提示词就能给 Stories 生成专属滤镜,还能传参考图控制风格。对比手动做特效省了大量学习成本,目前只有美国 18 岁以上用户能用。

Instagram 推出 Effect Builder,用户输入文字提示词即可生成用于 Stories 的自定义滤镜。

Image · theverge
Body

该功能目前已向美国地区 18 岁以上用户开放,界面上设有提示词输入框,用于向聊天机器人描述想要的滤镜效果。用户还可以附加风格参考图,让生成的滤镜更贴近预期效果。

这是 Instagram 在一周前将 Edits 应用扩展到 macOS 之后的又一个动作,显示出其持续在创作工具上加码 AI 能力。滤镜生成由聊天机器人完成,意味着创作者无需掌握特效制作技能,也能快速产出个性化视觉效果。

Original · theverge

Instagram’s Effect Builder makes new filters from AI prompts

After expanding its Edits app to macOS last week, Instagram's next move is launching this Effect Builder that generates custom filters for your Stories posts with AI. Available now for US residents who are over 18, it has a prompt box for describing your filter idea to the chatbot, with an option to attach style […]

Industry Coordinates & Source Verification

This report is categorized under AITOP's "Products" desk, focusing on US frontier AI labs and Silicon Valley technology leaders. Within our cross-regional analytical framework, it directly maps to AI developer toolchains, coding agents, and engineering workflows. Key entities and technical topics under continuous tracking include Instagram, Effect Builder, AI滤镜, 多模态.

Source attribution: curated from theverge (@Stevie Bonifield).