印尼电信推出基于数据的零售媒体营销方案
Telkomsel Hadirkan Solusi Jitu Berbasis Data untuk Pasarkan Produk
印尼电信搞了个叫DigiAds的营销方案，用数据把线上和线下营销连起来，比单纯做数字广告更懂线下。
印尼电信企业版推出DigiAds，一款连接数字营销与线下互动的零售媒体解决方案。该方案旨在通过数据驱动的方式优化产品推广效率。
Telkomsel Hadirkan Solusi Jitu Berbasis Data untuk Pasarkan Produk
Telkomsel Enterprise luncurkan DigiAds, solusi retail media berbasis data yang menghubungkan pemasaran digital dengan interaksi offline.
This report is categorized under AITOP's "Industry" desk, focusing on Southeast Asia and the ASEAN-6 (Singapore, Malaysia, Indonesia, Thailand, Vietnam, Philippines) digital economy. Within our cross-regional analytical framework, it directly maps to Southeast Asia AI venture funding, M&A, and data-centre infrastructure. Key entities and technical topics under continuous tracking include Telkomsel, DigiAds, 零售媒体.
Source attribution: curated from CNBC Indonesia Tech.
