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Meta 拟将 Muse AI 数据用于广告定向,Mizuho 分析师看好

Why we picked it

Mizuho 分析师拆解了 Meta 打算怎么把 Muse 数据喂给广告系统,广告定向可能上一个台阶,做投放的可以看看。

Meta 正考虑让用户把 Muse AI 产品的数据分享到 Meta 更广泛的平台。Mizuho 分析师认为,这一举措可能为广告业务带来重大利好。其判断依据是 Muse 数据有望显著提升 Meta 核心应用家族业务的广告定向精度。该消息由 The Information 报道。

Original · The Information

Meta could turn data from its AI products into a major advantage for its advertising business.

Mizuho analyst @wammertime explains why Zuckerberg's plans to let users share their Muse data with Meta's broader platform could be significant.

“That has the potential to make a step function improvement in the ad targeting of the core family of apps business.”